
Is your marketing genius or insanity?
Einstein defined insanity as doing the same thing again and again and expecting different results.
Discover how to break the cycle by learning to innovate from the best. Come see how Google has developed a culture of innovation and learn to make your own marketing and business strategies genius.EVENT: Jaime Casap Presents "Innovation at Google"
**Please note this date is not our usually second Tuesday but instead it is the second Wednesday
**DATE: November 9, 2011
TIME: 6 pm- Networking & Cocktails and 7 pm- Program & Light Dinner
LOCATION: Scottsdale Hilton (6333 N. Scottsdale Rd. Scottsdale, AZ 85250)
PRICING: A light dinner and one drink is included in the cost of the event.
Student: $25 (Enter "STUDENT" promo code)
Members $35 (Enter "AZIMAMEMBER" promo code)
Non- Members $45 At the door $55
Register Today! http://bit.ly/nvz0PX
Sunday, October 23, 2011
AZIMA Presents "Innovation at Google" on 11/9
Saturday, September 24, 2011
Viral Marketing Tips for Web Video
Matt O'Brien, Mint Social shares viral marketing tips with video.
...more video marketing tips.
Wednesday, September 14, 2011
SMAZ5 10-7-11: Largest Social Media Event Focused on Business in Arizona
SMAZ - Social Media AZ (Social Media for Businesses in Arizona)
Want to learn about Social Media and Digital Marketing focused on business? This is the event you should attend! RSVP Today!
A business focused event designed to help businesses understand, improve and learn about Digital Marketing, with a Social Media focus. Covering Social Media, Search, Mobile and more. Learn from Industry Experts and Corporations that are well versed in using Social Media to reach and support their clients.
Presenters range from Fortune 200 executives to Social Media authors and SEM architects with years of experience willing to share the challenges and rewards of implementing internal and external Social media strategies. Learn policies, processes, tool sets, and monitoring techniques from the experts. Bring your questions and meet the right people.
- Why join us? Focus on Real World experiences!
- Learn from and meet the best in the business!
- Mobile, video, search, social, measurement, and more.
The major Digital Agencies will all be there. Everything from the 101 session, Small / Medium Business to Enterprise. Join our panel of experts in a comfortable environment allowing for direct interaction.
- Ask questions that are pertinent to your organization
- Hear and see how other companies are approaching Social Media, the challenges and successes.
- Case Studies will be emphasized, real world information!
- What tools are being using?
- How do you measure success?
- How do you convince your management?
- What questions do you need to ask to be successful?
- How to address corporate policies around Social Media?
Meet others with similar goals and make new connections. Oh and there's some great food too. Exceptional prizes are being given away as well!
For additional information please go to: SocialMediaAZ.org (Use #SMAZ on Twitter: SMAZ conversations on Twitter)
Please visit and thank our sponsors:
ExactTarget
KEO Marketing
Vertical Measures
City of Tempe
BulbStorm
Mint Social
SpyFu
Black Dog Promotions
Infusionsoft
The Kelly Law Firm
Shwaag.com
aloft Hotel Tempe
Madcap Theater
PopChips
Our partner associations:
Business Marketing Association (BMA)
Public Relations Society of America (PRSA)
Social Media Club (SMC)
Arizona Interactive Marketing Association(AZIMA)
Search Engine Marketing Professionals Organization Arizona (SEMPO)
Location: 730 S. Mill Ave Tempe, 85281
Date: Friday, October 07, 2011 from 9:00 AM to 4:00 PM (MT)
Register TODAY!
Monday, September 12, 2011
AZIMA Presents Leveraging Online Marketing to Hispanics
AZIMA (Arizona Interactive Marketing Association) Presents!
See and learn from Kelly McDonald, one of “26 Hot Speakers” by Successful Meetings Magazine.
She’ll share with the Arizona Interactive Marketing Association fantastic tips on reaching this coveted audience from her bestselling book “How to Market to People Not Like You”.
Kelly McDonald is a marketing and advertising expert with more than 20 years of global advertising agency experience, in both the general Market and Latino sides of the business. She has deep experience in marketing to different generations, values, lifestyles, races and ethnicities. Her client experience includes brands such as Toyota, Sherwin-Williams, Kimberly-Clark, Miller / Coors, Harley-Davidson, State Farm Insurance, Mattel, Ace Hardware and Nike. Her company has twice been named one of the top ad agencies in the U.S. by Advertising Age Magazine. She has also been featured in Forbes, BusinessWeek, and Fast Company, as well as on CNBC, CNNMoney.com and Sirius/XM Radio.
Now is your chance to see her live! Hispanic digital, mobile and online media habits are evolving quickly and it’s imperative that marketers understand and keep up with these rapidly changing behaviors. Attendees will learn:
- The “size of the prize” – the scope of opportunity that the Latino market represents today and tomorrow
- The Four Latino Mindsets and how media consumption, online and social media habits differ among them.
- Learn the most common mistakes made in Latino online marketing and how to avoid them, as well as best practices among successful brands
Time/Date: September 13th - Doors open at 6:00 p.m. for networking. Dinner served at 6:45 p.m. and presentation will begin at 7:00 p.m. NOTE: AZIMA events are the second Tuesday of every month...learn more at JoinAZIMA.org
Pricing:
- Student $25 (Enter "STUDENT" promo code)
- Members $35 (Enter "AZIMAMEMBER" promo code)
- Non- Members $45
- At the door $55
Register for This Event and Upcoming AZIMA Events Online: http://bit.ly/pEav1F
Saturday, August 27, 2011
How to Dominate in Google Local with Mobile Social Marketing
Thursday, June 9, 2011
Hurry AZIMA Members: Few Seats Remain! Online Marketing Summit comes to Phoenix next Wednesday!
Don't miss this exciting opportunity to attend the most education-packed online marketing event in Phoenix - June 15-16. 
Choose from workshops, conference sessions & training covering the hottest online marketing topics including:
- social media marketing
- email marketing
- search engine optimization
- website usability
- analytics, mobile
- integrated marketing
- demand generation
- ...and more!
All NEW Interactive Marketing "INSIDER" Tips shared Phoenix!
Here are just a few of the most recently announced high impact sessions added to the OMS lineup:
-Social Media: Identifying and Measuring Social Media Brand Advocaes with Lise Brende, Microsoft.
-Search Engine Optimization: Leveraging User Generated Content for SEO
Conversion with Eric Moore, Bazaarvoice
-Mobile Marketing: Mobile Marketing - How to get results in less than 24 hours with Andjelika Martin, M Resort
Geo-Somo - Social Mobile Geo-Marketing with Matthew O'Brien of Mint Social
- Why Social Mobile Marketing is Essential to Your Business (Dominate in Local Search)
Register with promo code IMA15AZ to save 15%!
Event Details-
Phoenix | June 15-17 Sheraton Phoenix Downtown 340 N. 3rd Street
Featured Speakers on June 16 -
Jeramie McPeek Vice President, Digital, Phoenix Suns
Lise Brende Director of Marketing Analytics, Bing & MSN, Microsoft
Laura Laney Sr Demand Generation Manager, Adobe Systems
Matthew O'Brien, CEO, Mint Social
Wednesday, May 4, 2011
Rock The Waterfront for Charity with Bret Michaels May 13 Scottsdale
Former Poison Front man Headlines Concert May 13th Benefiting Phoenix Children’s Hospital and The Boys & Girls Club of Scottsdale.
Tickets: http://bit.ly/ixaK7G
“Rock the Waterfront” will be held at the Scottsdale Waterfront from 4:00 to 11:00 p.m. Bret Michaels will headline the show, with additional bands opening for him.
Concert Lineup
- Jeordie & the Mixology Project at 4:30pm (www.myspace.com/jeordiethemixologyproject)
- Random Karma at 6PM (www.randomkarma.com)
- Walkins at 7:30pm (www.thewalkens.com)
- Bret Michaels at 9PM (www.bretmichaels.com)

“I’m honored to partner with The Council to support these charities,’” Michaels said. “It is a great local organization, and as a life-long diabetic I can truly appreciate what a difference these charities are making to children’s lives.”
Tickets are priced at $35 for general admission and $125 for “Golden Circle” admission, which includes food and six drinks as well as access to VIP seating, bars and restrooms. Food and beverages will be also available for purchase inside the gates.
The leadership of Executive Council Charities is the host for this charity concert. To purchase tickets and for more information, please visit http://bit.ly/ixaK7G